Motto® is a global strategic branding agency in NYC, London, Berlin, and Dallas, specializing in rebranding innovative tech companies. Our clients, which include Google, Klaviyo, Microsoft, Virgin, Andela, and Goodnotes, are category leaders whose product and service innovations transform industries and the broader culture. Our senior advisory team of futurists guide leadership teams through high-impact rebrands. We're best known for creating big Ideas Worth Rallying Around®— the signature idea that sits at the heart of your business and energizes your culture and customer. Our work drives the internal and external strategy for how you do things—by aligning leaders to vision and purpose, creating plans to evolve, and helping teams make the bold moves necessary to meet the future. Since 2005, we’ve collaborated with the brightest minds in the world to solve the toughest strategic challenges. Our approach helps your vision, brand, and culture work together so your company thrives.